Entries Tagged 'Resources' ↓

Email Marketing: Beyond Double Opt In Subscriber Lists

I’m running through my checklist of things to do before taking my affiliate program live. I’ve set up my news and announcement list with Aweber and chose to make it double opt in.

But I know from experience that getting a subscriber to double opt in is no guarantee that they’ll get to see my email messages. Aggressive anti spam filters often give off false positives and automatically junk emails that should be considered safe.
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My Review of Vonage

As I mentioned in the last article, I’ve signed up for Vonage in the hopes that it will be good enough to be my main business line.

Depending on which reviews you read, you could think that Vonage was either the best thing since sliced bread, or the worst service ever launched.

Here’s my experience with Vonage:

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Giving BellSouth the Finger

I hate hearing “A penny saved is a penny earned.”

It’s wrong. And I’m convinced whoever said it was not a business owner.

A business owner knows that saving a penny is better than earning a penny, all else being equal. That’s because it takes more than a penny of sales to generate a penny of pure net profit. Every penny in sales gets whittled down by taxes, marketing costs, backoffice admin, and other expenses.
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